This site collects very little data. The only personal information I receive directly is what you send me through a contact or audit form, or by email. The site also uses Google Analytics to understand how visitors find and use it.
I don't run email marketing sequences, I don't share data with third parties for advertising, and I don't sell anything you give me. If you want me to delete the information you've sent, email hello@zainseo.com and I will.
The full version is below.
This website (zainseo.com) is run by Zain Rafique, a freelance SEO and WordPress consultant based in London, United Kingdom, trading as ZainSEO.
I act as the data controller for any personal information collected through this site.
To contact me about anything in this policy, email hello@zainseo.com.
I collect personal information in three situations:
If you fill in a form on this site — for example the free SEO audit form, or a contact form — or send me an email, I collect:
The site uses Google Analytics 4, which collects anonymous information about your visit, including:
Google Analytics uses cookies to do this. You can opt out at any time using a browser extension like Google's official opt-out.
My hosting provider (Hostinger) keeps server logs for security and diagnostics, including IP addresses. These are kept for a limited period by the host and are not used by me directly.
Under UK GDPR I need a lawful basis to process your personal data. Here's what applies:
| What | Why | Lawful basis |
|---|---|---|
| Contact / audit form data | To reply, deliver the audit, or quote a project | Legitimate interest / Contract |
| Google Analytics data | Traffic understanding, content improvement | Consent |
| Server logs | Security and abuse prevention | Legitimate interest |
I do not use your data for automated decision-making or profiling.
I share personal information only with services I need to actually run the business:
I do not sell, rent, or share your information with advertisers, marketing companies, or data brokers.
If we work together, I may also use a payment processor (e.g. Stripe, Wise, or bank transfer) and an accounting tool for invoicing. They handle their own data under their own privacy policies.
If any of these change materially, I'll update this policy.
Some of the services above (Google, Stripe) are based in the United States. Where personal data is transferred outside the UK, it's protected by appropriate safeguards — typically the UK International Data Transfer Agreement or the EU-US Data Privacy Framework.
Under UK GDPR you have the right to:
To exercise any of these, email hello@zainseo.com. I'll respond within 30 days, usually much sooner.
You also have the right to complain to the Information Commissioner's Office (ICO) at ico.org.uk if you're unhappy with how I've handled your data.
This site uses a small number of cookies:
A cookie banner on the site lets you accept or reject non-essential cookies. You can also clear or block cookies through your browser settings at any time.
I take reasonable care to protect personal information:
That said, no online service can promise perfect security. If I ever become aware of a data breach affecting your information, I'll notify you and the ICO as required by law.
This site is not intended for anyone under 16, and I do not knowingly collect data from children. If you believe a child has sent me information, email hello@zainseo.com and I'll delete it.
If this policy changes, I'll update the "Last updated" date at the top. Material changes (the kind that actually affect how your data is handled) will be highlighted on the site for at least 30 days.
For anything in this policy:
